Summer tourist traffic to Veduchi grew by 10% thanks to organized eco-trail tours.
Every month, Kavkaz.RF conducted group hikes along the resort's most scenic eco-trails. In addition to the hike, guests of Veduchi were offered a free transfer from Grozny and a professional photo session upon request.
"It all started a year ago with a hike organized by Aishat Ramzanovna Kadyrova, Deputy Chair of the Government of the Chechen Republic. At that time, more than two hundred people joined the 5 km trek. We saw a big surge of interest on social media and an increase in requests for this type of organized leisure activity. This summer, we introduced trekking weekends into the system," says Rustam Tapaev, deputy general director of Kavkaz.RF.
The eco-trail network, which is already extensive—nine routes with a total length of 36 km—is actively developing further. By the end of the year, specialists plan to lay another 30 km of trails, including connecting the Veduchi resort with Lake Kezenoy-Am via a dirt road.
“The route, almost 100 km long, revealed itself in all its glory when we started holding mountain races. It was this track, ”Kezhenoy-Am – Veduchi," that became the most scenic. Together with the Ministry of Tourism of the Chechen Republic, we came up with the idea of creating a route that can be traveled by SUV, bicycle, or on foot," says Rustam Tapaev.
All work is being carried out as part of the project to create the interregional tourist route “National Caucasian Trail.” By next summer, it is planned to create a digital twin of the trails that can be used online and offline, allowing tourists to access information about the trails even without internet access.