Pyatigorsk State University (PSU)
Pyatigorsk State University (PSU)

The date of foundation of Pyatigorsk State University is considered to be June 27, 1939, when the Pedagogical School officially became a higher educational institution. Since then, the university has undergone various changes and transformations - an increase in the number of years of study, several renamings - and officially became known as Pyatigorsk State University in 2016. Since 2005, the head of the university is Professor Gorbunov Alexander Pavlovich. By 2009, 10 faculties were formed at the university. Further, on their basis, institutes and higher schools were created, having one of the faculties in their composition. In addition, PSU is actively developing the system of pre-university, postgraduate and additional education. It has a branch in Novorossiysk. Currently, the university has 34 departments. Now Pyatigorsk State University has more than 5,500 students and 3,000 students from different regions of Russia and foreign countries. All the peoples of the Caucasus are also represented in PSU.

PSU hosted a masterclass titled "The Psychology of Hospitality and Tour-Guide Communication," led by Polina Konstantinovna Shemyakina—a PSU alumna with a degree in Psychology and a practicing tour guide.

Students learned how to establish rapport with guests, build trusting communication, and employ psychological techniques that can transform an ordinary tour into a memorable experience. Particular emphasis was placed on how a tour guide’s interaction with guests shapes their perception of the trip and influences their desire to return.

The event was organized as part of the initiatives of the PSU Alumni Center (representing the Pyatigorsk State Linguistic University and the Pyatigorsk State Pedagogical Institute of Foreign Languages), in conjunction with the university’s career management system and its framework for developing innovative, transformative student training pathways.

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